As most of you know, I made the decision to sell my interest in No Sugar Boutique, located in downtown Monroe City, MO. It was not easy to walk away from a business I had such a passion and vision for but in the bigger picture, it was never going to work. My business partner and I are so similar, yet different. The differences we had made it incredibly difficult to run a boutique. Our styles, passion and visions were not the same. She has a passion for thrifted goods, and I have a passion for retail shopping. As you can imagine, our worlds collided, and the business suffered. We both made the decision to end the partnership to pursue what truly ignites our passions. We both learned so much and I’d say neither of us have any regrets.
I wanted to stay within the retail fashion scene to some degree but wasn’t sure how. I became an Amazon Affiliate and made plans to focus on that. Besides, I still have a full-time job at Indian Creek Marina, I could never start a business on my own while working full time. I’m too busy. My kids will lose more time with me. What would everyone think? I can’t pull this off. What if I fail AGAIN?! All the intrusive thoughts crept in… Of course, I had a few people filling my ear with negativity. The negativity just drove me even closer to my decision to go solo.
I announced my departure from the storefront boutique and out of all corners of the world came my hype people. People showed me how much they loved my style, content, my vision. My husband became my biggest cheerleader. He was ready to embark on the adventures of being a business owner. We thought about logistics, considered all the outcomes and finances, then slept on it for a while. The fire kept burning inside of us. No amount of sleep or fear could keep it at bay.
Then came along a huge lot of authentic designer purses. I kept what I wanted and decided to post the rest for sale on my Janie’s No Sugar page. I had no expectations but figured ‘what the hell…’ I sold one and the excitement of that sale made opening my own boutique a done deal. I was so excited, smiled from ear to ear. I’m pretty sure I squealed like a little girl. The very next day I registered for my retail license within the state of Missouri.
So, to answer the question of the naysayers, ‘you’re too busy. Why would you do this?’
Because I want to.
Janie’s No Sugar Boutique will be online only. This will allow me to work in the middle of the night if need be. I can do it all myself without needing someone with me to tell me where things are, passwords, etc. I am on my own schedule. I plan for this to be small scale. I have no intentions of this being a get rich quick business. I’ll do what I can, as I can do it because it brings me joy. If I am not passionate about an item, I will not sell it. If that means I go a week with no new arrivals, so be it. I have my full-time job that pays the bills which allows me to just have fun with the boutique. Now, don’t get me wrong, I’d love to see this match my salary or more at ICM but for now I’m going with the flow of what brings a smile to my face. I hope it makes you smile too. 🙂
Janie’s No Sugar Boutique will launch at 3 pm January 1st, 2024.
Join the waitlist here. 🙂
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